April newsletter

Issue 2 - 2023

Spring insights 

In this newsletter we’re launching our latest eBook packed with knowledge, 5 Digital Signage Hacks for Retail Growth to help enhance your business. We also highlight important sustainable Digital Signage practices and the value of target audience insight. In addition we share a pair of really exciting client cases in Germany.

Enjoy the read and have a happy easter!🐣

Robert Bryhn

CMO

robert.bryhn@zetadisplay.com

Download our new Retail Growth eBook

5 Digital Signage hacks to accelerate Retail growth  

Discover how to capture attention and streamline the shopper experience to increase impulse purchases and maximise sales using your Digital Signage network.

We’ve put together 5 Digital Signage hacks to help accelerate retail growth and help you stay ahead of the competition.

Shining a light on Sustainability

4 Ways Digital Signage can become an eco-friendly solution  

At ZetaDisplay, we are committed to offering a variety of Digital Signage solutions that are designed to be sustainable and environmentally friendly. We’ve put together 4 ways we ensure our Digital Signage networks tick the sustainability box to help reduce the impact on the environment.

In the spotlight 

Digital Signage and the importance of knowing your audience

Did you know that 68% of customers say personalised content makes them more likely to buy an advertised product?

Our Group CCO, Laila Hede Jensen, presented a keynote speech at the What’s Going On In Retail seminar in Finland around knowing your audience and how creating a personalised experience is crucial to yielding brand loyalty.

Success stories

Draw customers in-store - Foot Locker   

Foot Locker needed a solution that would give them the ability to effectively communicate dynamic, real-time messaging to customers in-store without any downtime for the business. Discover how we provided a full Digital Signage solution that has helped to draw customers in-store. 

Aral is a leading fuel brand and third-largest fast-food retailer in Germany

Aral’s Digital Signage transformation has reaped many benefits including increased uptake in products sold, efficient customer service, optimised customer waiting times and improved the overall customer experience.

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