Explore the latest trends in gamification for retail digital signage and discover the power of BI integration in your strategy. Plus, be inspired by two incredible customer success stories, from a hip smoothie bar to a cutting-edge wayfinding LED installation. We're excited to share these insights with you!
Improve Shopper Experience with Gamified Digital Signage
Want a way to keep your shoppers engaged? Gamified digital signage offers a unique opportunity to immerse shoppers in interactive experiences that captivate their attention and encourage individual participation. Whether it’s in the form of a virtual scavenger hunt, interactive quiz, or augmented reality game, gamified signage provides a memorable and engaging way for shoppers to interact with brands and products, giving them the opportunity to feel part of the brand.
ZetaDisplay acquires Beyond Digital Solutions Ltd – UK
ZetaDisplay announced on April 9th the acquisition of Beyond Digital Solutions Ltd, a UK company. The acquisition is a step for ZetaDisplay in further expanding its European market presence by access to the UK market.
From Data to Display: A Guide to Integrating BI with Your Digital Signage Network
Effective communication is crucial for any successful business, but traditional methods often fail in our fast-paced, information-saturated world. To truly capture and engage audiences, businesses must understand their preferences and tailor content that not only appeals but also intrigues.
One transformative solution is the integration of Business Intelligence (BI) with digital signage. This combination enhances message impact and revolutionizes audience engagement by making data-driven communication more dynamic and responsive.
This guide will delve into how to integrate BI with your digital signage systems and discuss essential strategies for successful implementation, further enriched by real-life examples and statistics demonstrating the benefits of BI integration.
Download Content Guide to create powerful, and customized content for your target audience
Mastering Digital Signage Content
In our 'Guide for Marketers', we help you master the art of digital signage content, from understanding audience buying triggers, to demystifying dynamic content and how it can supercharge your ROI.
The Metsä Fibre required an innovative and efficient wayfinding solution to direct heavy goods vehicles around the manufacturing plant situated in Kemi, guide drivers to the on-site loading and unloading bays and show exit lanes and emergency protocol messages relating to health and safety.
Want to hear when digital signage goes smoothly? 🥤
Interspar's brand in Slovenia wanted to capture customers' attention and ensure they understood the sustainability messaging behind their new smoothie bar. We gave them a blend of innovative digital signage and a comprehensive content strategy to help them do just that.
Well-designed content captures viewers’ attention, leading to increased engagement.
Flexibility and Customization
Users can tailor content based on specific locations, target audiences or time of day, allowing for personalized messaging.
Ad Revenue Opportunities:
Digital signage networks can be used to display third-party advertisements, creating additional revenue streams. Maintain a cohesive look and feel to reinforce your brand identity.
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